What You Really Need To Know About SEO is the creator’s crash course to FINALLY understanding search engine optimization. This is a pre-recorded workshop that runs 1 hour and 8 minutes.

This workshop was last updated in summer 2024 and includes details on Google’s helpful content update, SEO tips for YouTube shorts, new Pinterest guidance and more.

Does this sound like you?

• You’ve been on the hamster wheel of creating content for algorithm-controlled platforms and are feeling burned out

• You’ve tried creating a blog but were left feeling directionless and overwhelmed

• You have a blog, but the traffic numbers are low and you’re not making money from it (yet!) so you can’t justify spending time on it

• You’ve spent hours creating amazing long-form content that doesn’t seem to get shown to your ideal viewers and readers

• You’ve tried to learn keyword research before but it feels super tedious and complicated with hit or miss results

If that sounds like you, what if you could…

• Create high quality searchable content that attracts new viewers and readers to your platforms long after you hit publish

• Develop a thriving blog that will position you as an expert in your niche and get Google excited to push your content to its users

• Grow your searchable platforms to qualify for an ad network where you can earn consistent, passive revenue from content you’ve already created

• FINALLY understand keyword research and create amazing content your audience will love because they’re searching for it

• Learn keyword research best practices that work across blogs, YouTube and Pinterest

• Get time back in your schedule to focus on other projects that you’re passionate about

I have spent the past two years learning as much as I can about searchable platforms and how to be successful on them.

SEO helped me triple my page views on my blog, Keep Calm and Chiffon, in 6 months and it has totally transformed the way I approach my content and my business. I want to share the power of SEO with as many creators as possible.

(Want to see my blog stats and learn more about my SEO journey? Read this blog post)

Enter: What You REALLY Need To Know About SEO: The creator’s crash course to FINALLY understanding search engine optimization

This hour-long workshop is for creators who are fed up with algorithms and ready to set themselves up for long-term success by working smarter, not harder.

What will the workshop cover?

• My personal SEO story

• What having good SEO can do for your business

• How Google's algorithm works (simplified)

• SEO tools to help you succeed

• Website setup and site structure

• Intro to keyword research

• Understanding your competition

• Backlinks

• SEO for YouTube (including shorts)

• SEO for Pinterest

• Link in bio tips

What will you walk away with?

• A no-BS understanding of SEO

• Clarity on what content your audience really wants from you

• A handy dandy workbook with a recommended action plan to help you make the most of the workshop and implement the strategies covered for your own platforms

• A PDF of frequently asked questions

I hope to see you inside!

Note: most of the recommended SEO tools I discuss throughout the workshop are free. One paid tool that I do think is essential starts at $6/month.

🚨 PLEASE READ 🚨

When you purchase the workshop, you will receive a zip file containing a welcome note and link to the workshop, an FAQ document, and your workbook.

Please download this folder and save it to your desktop or Google Drive as soon as you receive it so you have it on hand.

The download link expires after 24 hours so it is important to download the files as soon as you receive it. Once you have downloaded the files, you’ll always have access to them.

Sales are final.